CASE STUDIES

OUR
WORK IN
ACTION.

Real brands. Real results. Every case study below is a campaign we built, ran, and optimised from the ground up.

427%
Reach Increase — Maison MaryJane
96k
Creator Impressions — Tea Plus
41%
MoM Engagement Growth — Tea Plus
2.1%
Avg CTR — Tea Plus Paid Social
Creative Direction◆ Paid Social◆ Organic Growth◆ Creator Partnerships◆ Content Strategy◆ Performance Analytics◆ Brand Storytelling◆ Creative Direction◆ Paid Social◆ Organic Growth◆ Creator Partnerships◆ Content Strategy◆ Performance Analytics◆ Brand Storytelling◆
VHS-T120 · Case Studies · Side A
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Maison MaryJane SEO
CH01 · SP · ▶ PLAY
SEO
01 / 10
MAISON MARYJANE

6-month SEO engagement for a French CBD brand. From DR zero and 33 broken pages to ranking #1 for high-intent buying queries across France. 3,010 clicks/month and counting.

3,010 Monthly Clicks
26→54 Ref. Domains
#1 Google France
Wink Theory
CH02 · SP · ▶ PLAY
Creative Direction
02 / 10
WINK THEORY

Full creative rebrand for a lash lift and brow studio in Queens, NYC. New logo, 9-square grid launch, and a dreamy Korean ethereal aesthetic that drove +178 followers and +2.2k impressions.

+178 Followers
+2.2k Impressions
Yuzu Edinburgh
CH08 · SP · ▶ PLAY
Creative Production
03 / 10
YUZU EDINBURGH

Japanese-inspired takeaway on Rose Street, Edinburgh. We shot a short-form reel capturing their matcha, poke bowls, and Basque cheesecake for Instagram and TikTok.

1 Reel Produced
IG + TikTok Ready
White Label Yerba Mate
CH03 · SP · ▶ PLAY
Digital Strategy
04 / 10
WHITE LABEL MATE

Four-channel digital strategy for a Brooklyn-based yerba maté soda scaling cult cred from NYC bars and clubs into Amazon, DTC, and wider retail. Built ahead of the summer can launch.

02 Audiences
04 Channels
DTC + Retail Strategy
Maison MaryJane
CH04 · SP · ▶ PLAY
Creative Direction
05 / 10
MAISON MARYJANE

Premium French CBD brand. We transformed a product-heavy Instagram into a lifestyle-led editorial ecosystem, growing organic reach by over 400% without a single paid ad.

427% Accounts Reached
7k Organic Views / 30 Days
26% Non-Follower Views
Tea Plus
CH02 · SP · ▶ PLAY
Paid Social + Creative
06 / 10
TEA PLUS

NYC West Village wellness tea launch. Geo-targeted paid social, creator partnerships, and content strategy drove 27% lift in weekday foot traffic within 6 weeks.

2.1% Avg CTR
96k Creator Impressions
41% MoM Engagement
Fitness Client
CH04 · SP · ▶ PLAY
Paid Social Strategy
07 / 10
FITNESS CLIENT

Full paid social strategy deck for a fitness brand — requested by an external digital agency. Includes audience targeting, budget allocation, and turnkey platform setup.

Full Strategy Deck
Multi Audience Segments
Skincare Campaign
CH05 · SP · ▶ PLAY
Performance Analytics
08 / 10
SKINCARE CAMPAIGN

Performance breakdown for a nationally distributed dermatologist-recommended skincare brand. Multi-creator, eco-focused campaign analysed end-to-end for an external digital agency.

Multi Creator Campaign
Full Data Analysis
US National Scale
Stojo Email Marketing
CH06 · SP · ▶ PLAY
Email Marketing
09 / 10
STOJO

Full email marketing design system for Stojo, the world's first ultra-portable reusable cup. Seven templates covering the full customer lifecycle from launch campaigns to abandoned cart recovery.

7 Templates Designed
Full Design System
Riot or Die
CH00 · SP · ▶ PLAY
Origin Project
Origin · 2016 to 2019
RIOT OR DIE
暴動またはX死

The project that started it all. Brooklyn streetwear brand co-founded by the VHS Digital team before the agency existed. Two sold-out jacket drops, 10 plus artist collaborators, zero paid advertising. This is where the VHS Digital creative ethos was born.

2x Sold Out Drops
10+ Collaborators
0 Paid Ads Used
Maison MaryJane◆ Tea Plus NYC◆ White Label Mate◆ Fitness Strategy◆ Skincare Campaign◆ Stojo Email Design◆ Riot or Die◆ 427% Organic Reach◆ 96k Creator Impressions◆ Maison MaryJane◆ Tea Plus NYC◆ White Label Mate◆ Fitness Strategy◆ Skincare Campaign◆ Stojo Email Design◆ Riot or Die◆

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